Composition is the art of placing the various elements of the design relative to each other in a way that is aesthetically pleasing to the eye, an outstanding example of a logo with great composition.
Logo Design Categories: Corporate Logo Design, Modern Logo Design, Professional Logo Design, Science Logo Design
This logo presents a great opportunity to talk a little bit about composition, the uniform size of the circles and the equidistant spacing between them clearly illustrate two key features of good composition, although it's rarely this apparent, good composition is the fundamental component of every great logo.
A beautifully illustrated concept conveying a green future where energy can be sourced in harmony with nature, the light bulb has become a universal symbol of energy and the green abstract shape in the centre is unmistakeably plant growth, this concept is so well executed its meaning is understood by everybody.
A great illustration of a visually striking logo that echo's the company name. The fluidity of the circles, their size in relation to each other and the curves that combine them give the impression of a liquid substance fusing together, yet the overall simplicity of the design makes it unique and easy to remember.
Cosmology is the scientific study of the origin and structure of the universe, a mindboggling concept, equally astounding is how effortlessly this logo makes a connection with a galaxy, space and cosmology.
Good evidence that a logo without a clearly defined concept can be just as powerful, this logo is essentially an abstract interpretation of the letter 'M', it's professional, distinctive, the colours suit the industry and it's easily transferable to every type of media.
Initials are very popular in logo design as they are naturally associated with the company name and make it easier to remember, when adopting this approach it's important to remember there will be many companies out there with the same initials so it's imperative to display them in a unique way.
It's the subtle use of perspective that makes this logo special. The perspective element allows the electrons to occupy a three-dimensional space and by containing them within the confines of a square, which is essentially a flat object, we've retained a very corporate feel.
Simple shapes can be displayed in imaginative ways to form memorable logos, here basic circles have been used to symbolise molecules and linked together to illustrate the chemical bonds that exist between them, this seemingly effortless approach is a great way to produce bold, distinctive logos that are both aesthetically pleasing and easy to remember.
Occasionally the company name defines the colour palette; in this scenario it would be hard to imagine any other combination of colours creating the right effect.
The main icon in this logo is universal; anyone who looks at the abstract blue shape in the centre will instantly recognise it as a wave and know the company has a connection with the ocean. On a purely aesthetic level the circle encapsulating the design gives the logo a clean, professional, polished look.
Savour is a very difficult word to define in a logo, this designer has accomplished this task using little more than the company name itself, this logo really is a little gem.
A logo should reflect the nature of the business and this will inevitable be determined by the products they supply, security is a serious issue to most people so for this company it's important to project a very official, formal impression.
It's fairly common that your target audience will be of a particular age group, this logo adopts a style reminiscent of classic arcade game titles to create a nostalgic effected that will appeal to an older crowd.
Symbols are a very powerful tool for communication as they evoke a subconscious response, the percent sign is synonymous with discounts and by tweaking the company name to include one we have created a logo that symbolises exactly what the company has to offer.
When a designer embarks on a logo design project they often aim to include features that represent the company's field of expertise, in this concept the most defining feature of a cartoon comic strip, the speech bubble, has been incorporated in a modern style logo to deliver the desired effect.
The concept behind this logo is to create the impression of sports equipment that is going to last, by removing a section of the basketball to reveal a solid frame we have created a piece of sports equipment with extraordinary qualities.
A great way to give character to a logo is to use a more traditional hand drawn approach; it's the human element that comes with an artistic design that gives a corporate image real personality.
A graphic illustration of the damage left behind by a raging bear. The dynamic tones give this logo a menacing flavour and the overall style projects the company as a modern outfit that dares to be different.
A great example of how 3D perspective can be a very effective in modern day logo design, here it adds an element of depth to the logo whilst maintaining a more traditional corporate feel.
Initials are very popular in logo design as they are naturally associated with the company name and make it easier to remember, when adopting this approach it's important to remember there will be many companies out there with the same initials so it's imperative to display them in a unique way.
A very busy market place like that of the extreme sports industry commands a well balanced approach to logo design, although it's important to create a logo that is unique and powerful enough to stand up on its own, it's equally important to create an identity that will not look out of place within the current trends of the industry.
A beautifully illustrated concept conveying a green future where energy can be sourced in harmony with nature, the light bulb has become a universal symbol of energy and the green abstract shape in the centre is unmistakeably plant growth, this concept is so well executed its meaning is understood by everybody.
It's no coincidence that the most memorable logo designs are also the most simple, by producing a simple, clear-cut, trouble-free design we offer up a unique identifier for this company that is easy to remember.
It is a logos duty to make a strong and immediate impression and yet be simple enough to deliver a clear message, by adding simple abstract shapes to this company name and colouring them accordingly we have created a tranquil, serene, oasis scene.